Optimising for growth: How we helped The PR Set streamline their Kajabi systems
The PR Set’s Shift from Busy Backend to Smart Systems
Before we started working together, Pippa was already a highly regarded PR expert with a wealth of experience. She had been using Kajabi but knew she wasn’t tapping into its full potential.
Her offers were strong — but behind the scenes, things were manual, time-consuming, and not scalable.
Pippa needed an online space that matched the high-touch, premium experience she delivers to her clients — and she knew that in order to scale, she needed systems, automation, and a clearer customer journey in place.
That’s where we came in.
The Challenge
What was slowing things down behind a strong brand and successful offers.
Pippa had built her thriving business almost entirely on Kajabi but was still using older features, outdated systems, and knew there was huge potential to optimise and streamline.
As a busy founder running memberships, courses and live launches, Pippa didn’t have the time (or desire) to be inside the tech day-to-day.
Without proactive Kajabi support, new lead magnets, products and offers were slower to get launched.
Pippa had mapped out her launch plans for 2025 and needed a reliable, expert hand to oversee and implement.
Past support hadn’t been the right fit, leading to more work rather than less — Pippa was ready for a specialist who understood Kajabi inside and out.
The Solution
What we implemented to bring structure, speed, and strategy to Pippa’s Kajabi setup.
Flexible, ongoing tech support covering product creation, funnel building, email marketing campaigns, and launch logistics.
Helping Pippa stay on track with timelines, accountability, and launch prep for her 2025 projects.
A rolling review of the platform to clean up old forms, pages and automations, while recommending fresh, smarter tech flows.
Handling the backend updates, engagement strategies, and community transitions inside Kajabi.
Offering Kajabi best practice suggestions along the way to help Pippa scale with more ease (and fewer sticky notes!).
The Results
Within just one month of implementation:
Increased Momentum: Launch assets, lead magnets and new offers now created and published faster, with less friction.
Confident Scaling: Pippa can stay focused on her PR expertise and client delivery, knowing the tech is professionally handled.
Futureproofing: By tidying and streamlining Kajabi, Pippa’s business is more scalable, sustainable, and ready for growth in 2025.
Meet Kirsty: Membership and Online Course Setup Expert For Coaches
Hi, I’m Kirsty Spain, Founder of KS-VA
As a tech enthusiast and course setup expert for coaches, I’m passionate about digital tools, especially the ones that create true business leverage.
My team and I specialise in done-for-you course setup, membership site implementation, and tech support for online coaches who are scaling with digital products.
Whether it’s Kajabi, ThriveCart, or Kartra, we help you cut through the tech confusion and build scalable offers that run smoothly behind the scenes, so you can focus on growth, not glitches.
Behind the Scenes of More Coaching
Thinking About Your Own Launch?
If you’re a coach, consultant or service provider who knows your systems are holding you back — let’s change that.
Whether you need a full funnel build, an upgraded membership set up, or help to launch your next offer with less stress — we’re ready to step in.

